MacBook Pro near headphones
September 25, 2023

What it Really Takes to Create HSP Marketing Success

by Heather Dominick |
Wisdom |
So, what does it really take to create HSP marketing success in your business? There's so much hype these days on social media about what's needed to REALLY succeed in business. I hear about how overwhelming this is every time I connect with a new potential member for the Highly Sensitive Leadership Training Program. I get it because one, our highly sensitive brain tends to lean toward over complication by default, and two, there's a lot of marketing crap out there! It's truly unfortunate.

In This Wisdom Post

The 4Cs of HSP Marketing Success

For us Highly Sensitives marketing really boils down to what I refer to as the 4Cs of HSP marketing success (and these can be adapted for any leadership focus by the way, which I’ll share more about further down).

Those 4C’s are:

  1. Connection – being willing to create a genuine connection with your potential clients
  2. Communication – being willing to clearly and confidently speak about what you do
  3. Call to Action – being willing for your communication to include a CLEAR invitation with CLEAR instructions of how they can take a next step with you
  4. Consistency– being willing to set up a schedule for daily, weekly, monthly, quarterly and annually (or a consciously adapted version) that has you in action with the first 3Cs

These 4Cs are the foundation to any form of marketing whether in-person or online and can be expanded to as big or not-so-big as you choose based on your chosen version of your Good Enough Business™.

That’s it.

As I shared, our highly sensitive brain tends to lean toward over complication by default which is why I’ve learned that it’s always both an inner and outer process when it comes to creating self-employment success for us highly sensitives. Meaning, it’s about taking these 4C actions and then managing our nervous system’s reaction to taking these actions.

That’s why as one element of the Highly Sensitive Leadership Training Programs we have:
  1. 7 Highly Sensitive Leadership Training Tracks – each with a pre-determined curriculum of trainings that teach you the WHAT outer actions to take (such as the above 4Cs), so you can continuously bypass overwhelm and stay in outer action.

woman walking on train trail at daytime

The Highly Sensitive Leadership Training Tracks

When you first enroll in the Highly Sensitive Leadership Training Program, you will take the Leadership Track Assessment to help determine which training track will best support you the most quickly in becoming a more peaceful, prosperous, high-functioning Highly Sensitive Entrepreneur and/or Leader. The assessment is taken again annually to provide clarity on where you currently are in your journey.

Each Leadership Training Track is carefully curated with 15-20 trainings designed specifically to support you with that particular leadership focus. Because most of our members are in business, all members also get access to the Marketing Leadership Training Track. Beyond that, any time you need a specific training that is not in your training track, you can request access to it from our Leadership Training Library.

Here is a brief description of each of the seven Leadership Training Tracks we have in our Highly Sensitive Leadership Training Program:

1. Mindset Leadership Training Track

The Mindset Leadership track is consciously designed to support you with building confidence and reducing fear, embracing your Highly Sensitive Strengths™, and managing your mindset and nervous system.

2. Marketing Leadership Training Track

The Marketing Leadership track is consciously designed to support you with creating a business you love from your HSE strengths, approaching selling as a service to your sacred clients, and organizing your business systems in a way that best serves you.

3. Advanced Marketing Leadership Training Track

The Advanced Marketing Leadership track is consciously designed to support you with leveraging your time in and out of your business, receiving more income, more easily, and upleveling your systems for easeful expansion.

4. Professional Leadership Training Track

The Professional Leadership track is consciously designed to support you with working with individual team members, team building, and organizing and managing teams.

5. Visionary Leadership Training Track

The Visionary Leadership track is consciously designed to support you with creatively and strategically expanding your business or career, enthusiastically evolving your vision and sharing it with the world, and maintaining a solid income stream while developing aligned opportunities for income increase.

6. Relationship Leadership Training Track

The Relationship Leadership track is consciously designed to support you with graciously expressing and taking care of your own needs alongside the needs of others, identifying and staying the course with your passion, path and purpose, and reducing overwhelm and confusion.

7. Self-Care Leadership Training Track

The Self-Care Leadership track is consciously designed to support you with releasing the near-continuous cycle of coping and absorbing the energies and emotions of others, recalibrating from exhaustion, unhappiness, loss or trauma, finding and staying connected to your Essential Self.

scrabble chips forming shift happens word near white feather

Orientation Trainings

One of the most important components of each Leadership Training Track is the Orientation Trainings.

For years I’ve been creating business miracles. Truly.

In my decades-long study of A Course In Miracles, I’ve learned the practical application of what the Course refers to as Miracle Principles. I am talking about learning to unleash super powers that lie within your highly sensitive nervous system wiring that when you learn how to direct this power to really work FOR you rather than against it you, it changes your life.

Each of the seven training tracks starts with 9 miracle-unleashing orientation trainings that change EVERYTHING about how you do, everything.

These are just a few of the powerful Orientation Trainings we have in the program:

  • Mastering Reactions To Change
  • Nervous System and Mindset Management
  • Releasing Comparison
  • and more …

Manifest HSP Marketing Miracles

When you learn how to apply these specifically tailored-to-highly-sensitive practical trainings, you’ll find that desires you’ve had for years will begin to manifest like miracles! You seriously will not believe what starts to shows up “out of the blue” (I’ve seen it so many times I’ve stopped counting).

No matter where you are in your business, work and life and no matter what you are looking to create – suddenly it begins to materialize with a lot less effort, while also creating more impact and income.

If you sense the Highly Sensitive Leadership Training Program is a fit for you, go to http://www.businessmiracles.com/clarity-call/ now so we can chat about what this is meant to be for you.

I so look forward to all the business miracles that will manifest for you.

Struggling with business and leadership overwhelm?

Reaching your business goals with ease, inspiration and calm takes consistent choice/action to shift from awareness, to understanding, and into knowing (what I call the AUK Transformation Process) – and it very rarely happens without accountability and support. Many other HSP entrepreneurs just like you are working to manage overwhelm, burnout, and other day-to-day challenges with business operations and marketing as a highly sensitive entrepreneur.

My high mentor recommendation is to schedule a complimentary clarity call with either myself or a very capable and uniquely trained-by-me member of the Business Miracles coach team. This is an opportunity to have one of the most eye-opening conversations you’ve ever had – without any attachment to the outcome – just a chance to connect with someone who “gets” you.

Get clear on your best next steps and see if The Highly Sensitive Leadership Training Program is the right container of support for you. You can create more business and life success with less effort while also making more income and impact in the world.

Receive the HSP expert support you need.